What Is Supply Path Optimization?
January 17, 2023by David Wroten
SPO is the practice of eliminating steps in the programmatic buying process that don’t add value to the inventory. Read on to learn more about this important process:
In part two of the Optimization Best Practices series, let’s take a look at some additional best practices to keep in mind:
In part one of our optimizations series, let’s take a look at some best practices to keep in mind.
Ventura Growth is a direct partner with the world’s leading advertising platforms. With over 10 years of experience, we have picked up many Programmatic Trading Best Practices along the way. Here are a few to get you started:
When buying through the most advanced advertising platforms we have some best practices to share. These are sophisticated platforms with various tools to help you maximize your ROI. We recommend 3 key areas to help you kick off your campaign set up:
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