At Ventura Growth, we’re passionate about using our tools and talents to give back — and that’s what Ventura Impact is all about. Through pro bono programmatic advertising services and direct financial support, Ventura Impact empowers nonprofits and community-driven organizations to amplify their missions and reach the people who need them most.
A Shared Mission With Situation Interactive
One of Ventura’s longest-standing partnerships is with Situation Interactive — the agency behind Broadway hits like Aladdin and The Lion King. Since 2022, we’ve worked closely across their Accounts, Media Planning, and Media Buying teams, activating over 75 advertisers through The Trade Desk platform. Our collaboration even led to a 51% increase in ROAS using Kokai. Read the full case study here.
Through our partnership with Situation Interactive, we had the opportunity to support their nonprofit arm, Situation Project, and look forward to doing even more together in the future.
Situation Project: Expanding Access, Inspiring Futures
Situation Project is dedicated to opening doors for underserved NYC students through powerful experiences in culture, career, and community. From backstage Broadway tours to workplace mentorship and advocacy training, they help students envision and build a brighter future.
Career Discovery Day: Empowering Through Experience
As part of our first collaboration with Situation Project, Ventura team members Conor Berry, Deanna Cha, and Emma Powers spoke on a Career Discovery Day panel for Brooklyn high school students. The panel was part of Ventura Impact’s ongoing mission to support meaningful causes — not only through media, but through mentorship and shared experience.
Our speakers offered real, relatable advice about starting a professional journey — the kind of insights we all wish we had when stepping into adulthood. Whether it was about embracing uncertainty, learning from failure, or asking better questions, their reflections landed with purpose.
“You all were really well spoken and had advice I wish I had as I was going into college,” a post-grad attendee shared.
We’re incredibly proud of Conor, Deanna, and Emma for showing up, speaking truthfully, and representing Ventura with heart.
What’s Next: Building the Momentum
At Ventura, we believe in long-term impact — and that starts with showing up, listening, and investing in the future. We look forward to future opportunities to support Situation Project and expand our volunteer work through Ventura Impact.
Interested in Partnering with Ventura Impact?
If your nonprofit could benefit from increased reach and resources, we’d love to hear from you. Whether through strategic ad campaigns, volunteering, or direct funding, Ventura Growth is committed to making an impact.
Apply to become a Ventura Impact partner here.
