At Ventura Growth, we don’t just keep up with change—we ignite it. As the only purpose-built Certified Service Partner (CSP) for The Trade Desk, we empower brands and agencies to take full control of their programmatic advertising through data-driven strategies and retail media expertise. Our mission? Helping our partners break free from outdated models and own their growth with cutting-edge technology and strategic firepower. And now, we’re taking things up a notch with the powerhouse addition of Natalie Canavati as our new Senior Vice President of Growth!
Natalie is a true industry trailblazer with over two decades of experience scaling businesses, building high-performing teams, and developing go-to-market strategies that transform the way brands and agencies approach programmatic advertising. She’s got the expertise, the energy, and the vision to help our partners reach new heights in programmatic advertising.
For our partners, this isn’t just an announcement—it’s a catalyst for even greater success. With Natalie at the helm, we’re doubling down on what we do best: delivering best-in-class programmatic solutions, first-party data activation strategies , and tailored approaches that fuel real, sustainable growth.
“Our purpose is to help brands and agencies take control of their destiny in the evolving programmatic landscape,” said Natalie Canavati. “Ventura Growth is built for the future—where transparency, flexibility, and data lead the way. I’m beyond excited to join a team that’s pushing boundaries and creating new opportunities for our partners.”
Ventura Growth’s relentless focus on empowering mid-market brands and independent agencies aligns seamlessly with Natalie’s expertise in breaking down barriers to entry and enabling businesses to scale smarter. Her thought leadership and strategic vision will help our partners navigate data challenges, retail media, and omnichannel activation with greater confidence and success.
“Natalie embodies everything Ventura Growth stands for—relentless drive, curiosity, empowerment, and an obsession with client success,” said Marty Skotnicki, President & Co-Founder of Ventura Growth. “Her passion for helping brands scale smarter and move faster makes her the ideal addition to our leadership team. We can’t wait for our partners to experience the impact firsthand.”
Under Natalie’s leadership, Ventura Growth is primed to help brands and agencies seize new opportunities, optimize their strategies, and drive measurable results. The future of programmatic growth starts now, and we’re just getting warmed up.
Want to see how Ventura Growth can help you scale smarter, move faster, and grow stronger? Let’s talk—schedule a call with our team today!