As marketers, we have never before in history had so much data at our disposal. Learn why actionable insights matter.
As marketers, we have never before in history had so much data at our disposal. Learn why actionable insights matter.
Direct access gives a buyer the right tools to activate digital campaigns that meet their business needs. Find out why.
Activating programmatic media buys can sound daunting to someone who has never stepped foot into a Demand Side Platform (DSP) such as TTD or DV360.
By activating an omnichannel approach within one platform, traders can optimize and get ‘out of the weeds,’ so to speak, allowing them to look more holistically at the media strategy they’re using to gain/attract more customers.
Ventura Growth is a direct partner with the world’s leading advertising platforms. With over 10 years of experience, we have picked up many Programmatic Trading Best Practices along the way. Here are a few to get you started:
When buying through the most advanced advertising platforms we have some best practices to share. These are sophisticated platforms with various tools to help you maximize your ROI. We recommend 3 key areas to help you kick off your campaign set up: